Uno

Credit Card Chaos, Solved

Brand Design + Social Media Design and Content Creation

Concept

Uno Card’s pre-launch strategy turned credit card chaos into relatable, funny content. Using TikTok trends and Instagram reels, we highlighted the frustration of juggling multiple cards and positioned Uno as the effortless fix. Additionally, designed the logo and it's brand identity.

Insight

Our audience already had several cards but struggled to maximize them—spreadsheets, hidden perks, and guesswork often failed. By tapping into that gap, we created content that blended FOMO with the relief Uno provides.

Results

  • 1,300 total interactions (likes, comments, shares, etc.) in 7 weeks.

  • 200+ sign-ups within the first weeks of posting.

  • Waitlist grew consistently as content built momentum across Instagram and TikTok.